Use a Digital Positioning Tool to Determine the Appropriate Position for a Digital Organization (3.3 Including Subsections) ITIL-4-STRATEGIC-LEADER-MODULES Practice Questions (Page 3)

Questions 11–15

1. 11application · medium

   A financial services firm uses a digital positioning tool and finds that its current position is in the 'digital conservative' quadrant, with low digital ambition but high digital capability. The firm's leadership is concerned about being left behind by competitors. What is the most appropriate strategic action based on the tool's results?

   • AReduce capability investment to align with the low ambition.
   • BImmediately pursue aggressive digital transformation to catch up with competitors.
   • CMaintain the current position and focus on non-digital differentiation.
   • DLeverage the existing high capability to launch targeted digital initiatives that increase ambition gradually.
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2. 12application · medium

   A consulting firm is designing a digital positioning tool for its clients. The firm wants to ensure the tool captures both the current state and the desired future state. Which approach best achieves this?

   • AUse a single overall score instead of multiple dimensions to simplify the tool.
   • BUse different dimensions for current and desired positions to capture different aspects of the organization.
   • CUse the same dimensions for both current and desired positions, and plot both on the same matrix.
   • DPlot only the desired position and infer the current position from the organization's financial performance.
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4. 13application · medium

   A media company uses a digital positioning tool and finds that it is positioned in the 'digital leader' quadrant, with high digital maturity and high digital ambition. The company's leadership is considering what to do next. Based on the tool's interpretation, what is the most appropriate strategic action?

   • AContinue to innovate and explore new digital opportunities to maintain the leadership position.
   • BUse the tool to identify a new, more ambitious position that is not currently achievable.
   • CReduce digital investment and focus on optimizing existing operations for cost efficiency.
   • DShift focus to non-digital areas to diversify the business.
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5. 14expert · hard

   A telecommunications company has used a digital positioning tool and found that it is in the 'digital leader' quadrant (high capability, high ambition). The company is facing increased competition from new entrants that are using AI to personalize customer experiences. The company's leadership is considering whether to invest in AI capabilities or to focus on expanding its existing 5G network. The company has a strong balance sheet but wants to maintain its leadership position. What is the most appropriate strategic action?

   • AFocus exclusively on AI capabilities and deprioritize network expansion.
   • BReduce ambition and focus on cost optimization to increase profitability.
   • CInvest in AI capabilities to enhance customer personalization, while continuing to invest in network expansion as a core strength.
   • DFocus exclusively on network expansion and ignore AI, as the company is already a leader.
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6. 15foundation · easy

   In the context of digital strategy, what role does a digital positioning tool play in an organization's strategic planning?

   • AIt acts as a communication tool to share the final strategy with all employees
   • BIt serves as a repository for storing all digital initiatives and their status
   • CIt automatically generates the digital strategy based on input data
   • DIt provides a framework for discussing and deciding where the organization needs to be digitally
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