Explain the Relationship Between Pardot and Salesforce. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 5)

Questions 21–25

1. 21foundation · easy

   In the Pardot-Salesforce integration, what does a Pardot prospect typically map to in Salesforce?

   • AA Salesforce campaign
   • BA Salesforce lead or contact
   • CA Salesforce account
   • DA Salesforce opportunity
   Reveal Solution Discussion Select an answer first
2. 22expert · hard

   A company uses Salesforce Process Builder to update a field on a lead when the Pardot score changes. The update is not happening. What is the most likely cause?

   • AThe Process Builder is not active.
   • BThe lead is not assigned to a queue.
   • CThe Pardot score field is not mapped to the lead in the connector.
   • DThe Pardot score is not changing.
   Reveal Solution Discussion Select an answer first
4. 23foundation · easy

   Which data elements are typically synchronized between Pardot and Salesforce?

   • AOnly custom objects that are created in Pardot
   • BOnly user login credentials and passwords
   • CProspects, leads, and campaign data
   • DOnly email templates and landing page content
   Reveal Solution Discussion Select an answer first
5. 24application · medium

   An admin is connecting Pardot to a Salesforce org for the first time. The company uses single sign-on (SSO) for all internal applications. What should the admin consider when setting up the connector?

   • ACreate a Salesforce connected app and use an API-only user for authentication.
   • BUse the Salesforce admin's password and security token for authentication.
   • CDisable SSO temporarily and use a standard username/password for the connector.
   • DUse the SSO credentials of the admin to authenticate the connector.
   Reveal Solution Discussion Select an answer first
6. 25application · medium

   A marketing team uses Pardot to nurture prospects and wants sales reps to see engagement history directly on the lead record in Salesforce. The connector is already configured. What should the admin do to ensure that engagement activities appear on the lead record without requiring reps to open Pardot?

   • AEnable the Pardot Engagement History component on the lead page layout.
   • BCreate a Salesforce workflow rule to copy Pardot activities into a custom object.
   • CEnable the Pardot Lightning App for all sales users.
   • DMap the Pardot prospect's Last Activity field to the lead's Description field.
   Reveal Solution Discussion Select an answer first