A company uses Salesforce assignment rules to route leads to sales reps. They also use Pardot to capture leads from forms. When a new lead is created in Salesforce from Pardot, what is required for the Salesforce assignment rule to run?

The lead must be assigned to a queue in Pardot first.

The admin must manually run the assignment rule after each Pardot form submission.

The Pardot connector must be set to 'Create Leads in Salesforce' and the lead must meet the rule criteria.

The lead must be converted to a contact before assignment.

How are Pardot users typically linked to Salesforce users?

By assigning the same profile in both systems

By creating a separate Pardot user for each Salesforce user

A company has both Pardot and Salesforce, but the sales team complains that leads created from Pardot forms are not appearing in their Salesforce lead list. The connector is active, and the Pardot prospect records show 'Assigned' status. What is the most likely cause?

The Pardot user who created the prospect lacks Salesforce permissions.

The Pardot connector is set to 'Do Not Create Leads'.

The Salesforce assignment rule is not active.

The Pardot campaign is not linked to a Salesforce campaign.

In the Pardot-Salesforce integration, how does prospect data typically sync?

One-way from Pardot to Salesforce only

Manually, requiring an administrator to export and import data

One-way from Salesforce to Pardot only

Bidirectionally, with changes in one system reflected in the other

SalesforceCertified Marketing Cloud Account Engagement Specialist

Domain 14Objective 1

Explain the Relationship Between Pardot and Salesforce. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 2)

Part of the SALESFORCE INTEGRATION domain, which accounts for 7% of the MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST exam.

28questions here

6free pages

7concepts

7%of the exam

Questions 6–10

6application · medium
A company uses Salesforce assignment rules to route leads to sales reps. They also use Pardot to capture leads from forms. When a new lead is created in Salesforce from Pardot, what is required for the Salesforce assignment rule to run?
Select an answer first
7foundation · easy
How are Pardot users typically linked to Salesforce users?
Select an answer first
8expert · hard
A company has both Pardot and Salesforce, but the sales team complains that leads created from Pardot forms are not appearing in their Salesforce lead list. The connector is active, and the Pardot prospect records show 'Assigned' status. What is the most likely cause?
Select an answer first
9foundation · easy
Which Pardot engagement activity is visible in Salesforce for a synced prospect?
Select an answer first
10foundation · easy
In the Pardot-Salesforce integration, how does prospect data typically sync?
Select an answer first

Finished these 5 questions?

Review the revealed explanations, or continue through the curriculum.

Next 5 questions →Back to MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST

Free Basic Practice is a study aid with revealable answers — not a scored exam. Examers.io is independent and not affiliated with or endorsed by Salesforce. “MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST” is a trademark of its owner, used for identification only.