Describe the Relationships Between a Recipient List and a Suppression List. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 3)

Questions 11–15

1. 11foundation · easy

   How do recipient lists and suppression lists interact during an email send in Marketing Cloud Account Engagement?

   • ARecipient lists and suppression lists are combined to create the final send audience
   • BSuppression lists are used to add more contacts to the recipient list
   • CRecipient lists are ignored if a suppression list exists
   • DSuppression lists override the recipient list and no emails are sent
   Reveal Solution Discussion Select an answer first
2. 12application · easy

   A marketing team has a recipient list of 500 contacts and a suppression list of 50 contacts. They want to send a campaign to the recipient list but also want to ensure that no suppressed contacts receive it. What is the correct way to set up the send?

   • AManually remove the 50 suppressed contacts from the recipient list.
   • BSend to the recipient list; the suppression list will be applied automatically.
   • CSelect the recipient list and the suppression list in the send setup.
   • DCreate a new recipient list that excludes the suppressed contacts before sending.
   Reveal Solution Discussion Select an answer first
4. 13foundation · easy

   What is the primary purpose of a suppression list in Marketing Cloud Account Engagement?

   • ATo store the email content and images for a send
   • BTo identify contacts who should be excluded from email sends
   • CTo track the open and click rates of an email campaign
   • DTo define the audience for a new email campaign
   Reveal Solution Discussion Select an answer first
5. 14expert · hard

   A company has a recipient list of 10,000 contacts and a suppression list of 500 contacts. They also have a separate 'do not email' list of 200 contacts that is not a suppression list. During a send, what is the total number of contacts who will receive the email?

   • A10,000, because neither list affects the send.
   • B9,300, because both the suppression list and the 'do not email' list are applied.
   • C9,500, because only the suppression list is applied.
   • D9,800, because only the 'do not email' list is applied.
   Reveal Solution Discussion Select an answer first
6. 15foundation · easy

   In Marketing Cloud Account Engagement, what is the primary purpose of a recipient list?

   • ATo automatically exclude contacts who have unsubscribed from all emails
   • BTo track the number of emails that bounce after a send
   • CTo store the content and design of an email message
   • DTo define the group of contacts who are eligible to receive a specific email send
   Reveal Solution Discussion Select an answer first