A company has a prospect who has a Score of 90 and a Grade of C. The sales team is unsure whether to follow up. What is the best course of action?

Add them to a do-not-contact list

Do not follow up because the Grade is too low

Follow up, but qualify the prospect further to understand their needs and budget

Follow up immediately because the Score is high

SalesforceCertified Marketing Cloud Account Engagement Specialist

Domain 9Objective 1

Explain What a Score Measures and How It Can Be Applied. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 5)

Part of the SCORING domain, which accounts for 7% of the MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST exam.

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Questions 21–21

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A company has a prospect who has a Score of 90 and a Grade of C. The sales team is unsure whether to follow up. What is the best course of action?
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Explain What a Score Measures and How It Can Be Applied. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 5)

Questions 21–21

A company has a prospect who has a Score of 90 and a Grade of C. The sales team is unsure whether to follow up. What is the best course of action?

Keep studying — SCORING