What is the purpose of a hidden field on a Landing Page form?

To collect sensitive information like credit card numbers

To store and submit data that the visitor does not see or enter

To display additional questions to the visitor after they submit the form

To make the form appear shorter by hiding less important fields

What is the main function of the thank-you page in a Landing Page?

To redirect the visitor to the company's main website homepage

To confirm the submission and provide next steps or access to the promised offer

To collect additional information from the visitor through a second form

To display a summary of all the visitor's submitted data for their review

What is the purpose of source tracking on a Landing Page?

To record the exact time the visitor viewed the page

To track the visitor's physical location using their IP address

To monitor the visitor's mouse movements on the page

To determine which marketing channel or campaign drove the visitor to the page

What is the primary purpose of a Landing Page in Marketing Cloud Account Engagement?

To provide a platform for customers to submit support tickets

To serve as the main navigation hub for a company's website

To capture visitor information through a focused form in exchange for an offer or content

To display a company's full product catalog with multiple purchase options

A marketing team launches a Landing Page and wants to know which social media platform (Facebook, LinkedIn, or Twitter) is driving the most form submissions. What should they configure?

Conversion tracking on the form submission

Source tracking parameters on the links from each platform

A hidden field for the platform name

SalesforceCertified Marketing Cloud Account Engagement Specialist

Domain 12Objective 1

Identify the Main Components of a Landing Page. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 2)

Part of the LANDING PAGES domain, which accounts for 7% of the MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST exam.

21questions here

5free pages

6concepts

7%of the exam

Questions 6–10

6foundation · easy
What is the purpose of a hidden field on a Landing Page form?
Select an answer first
7foundation · easy
What is the main function of the thank-you page in a Landing Page?
Select an answer first
8foundation · easy
What is the purpose of source tracking on a Landing Page?
Select an answer first
9foundation · easy
What is the primary purpose of a Landing Page in Marketing Cloud Account Engagement?
Select an answer first
10application · medium
A marketing team launches a Landing Page and wants to know which social media platform (Facebook, LinkedIn, or Twitter) is driving the most form submissions. What should they configure?
Select an answer first

Finished these 5 questions?

Review the revealed explanations, or continue through the curriculum.

Next 5 questions →Back to MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST

Free Basic Practice is a study aid with revealable answers — not a scored exam. Examers.io is independent and not affiliated with or endorsed by Salesforce. “MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST” is a trademark of its owner, used for identification only.