Explain How to Create, Edit, and Map Prospect Custom Fields. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 3)

Questions 11–15

1. 11foundation · easy

   An administrator needs to change the label of an existing prospect custom field from 'Company Size' to 'Employee Count'. Which action is required to edit the field?

   • AContact Salesforce Support to change the label.
   • BUse the Prospect Import Wizard to rename the field.
   • CNavigate to Admin > Fields, select the field, and edit its label.
   • DDelete the field and recreate it with the new label.
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2. 12application · medium

   An admin is setting up a sync between Account Engagement and an external database. The external database has a field 'phone_number', and the admin wants to map it to the Prospect custom field 'Phone'. The admin notices that the 'Phone' field is currently hidden from users. What is the impact of this visibility setting on the mapping?

   • AThe mapping will only work one-way
   • BThe mapping will still work because visibility does not affect data sync
   • CThe field must be made visible before mapping
   • DThe mapping will fail because the field is hidden
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4. 13foundation · easy

   Where does an administrator navigate in Marketing Cloud Account Engagement to begin creating a new prospect custom field?

   • AAutomation > Rules
   • BAdmin > Fields
   • CProspects > List View
   • DReports > Custom Reports
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5. 14application · medium

   A company is integrating Account Engagement with a third-party marketing platform. The platform sends a field 'lead_status' with values like 'New', 'Contacted', and 'Qualified'. The admin needs to map this to a Prospect custom field. What is the most important consideration when creating the custom field for this mapping?

   • AThe field should be visible to all users
   • BThe field label should match the external field name
   • CThe field type should match the data type of the external field
   • DThe field should be required
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6. 15expert · hard

   A company needs to create a Prospect custom field to store a customer's 'Subscription Tier' (Basic, Premium, Enterprise). The field will be synced from an external system that sends the tier as a numeric code (1, 2, 3). The admin wants the field to display the tier name in the user interface. What is the best approach?

   • ACreate a Dropdown field with the tier names and map the numeric codes to the corresponding options
   • BCreate a Text field and map the numeric codes directly
   • CCreate a Number field and map the numeric codes
   • DCreate a Text field and use a validation rule to convert codes to names
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