Distinguish Between the Metrics Collected in the Pardot Campaign Report. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 5)

Questions 21–22

1. 21foundation · easy

   In the Pardot Campaign Report, which metric counts the number of times a campaign's tracked pages were loaded?

   • APage views
   • BUnique visitors
   • CForm submissions
   • DConversions
   Reveal Solution Discussion Select an answer first
2. 22expert · hard

   A Pardot admin is reviewing a campaign report and notices that the number of conversions is higher than the number of form submissions. What is the most likely explanation?

   • AThe report is showing an error.
   • BConversions include goal completions that are not form submissions.
   • CForm submissions are counted separately from conversions.
   • DThe campaign has multiple landing pages.
   Reveal Solution Discussion Select an answer first