Describe the Capabilities and Limitations with Field Syncing. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Practice Questions (Page 5)

Questions 21–23

1. 21expert · hard

   A company wants to sync a Salesforce field that stores a prospect's full name as a text field. However, the field is a compound field that combines first and last name. The admin wants to use the full name in Account Engagement for personalization. What should the admin do?

   • ACreate a formula field in Salesforce that concatenates first and last name, and sync that formula field.
   • BUse a custom field in Account Engagement to store the full name and manually update it.
   • CSync the first name and last name fields separately, and use merge fields in Account Engagement to combine them.
   • DSync the compound field directly because it is a text field.
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2. 22foundation · easy

   In the default field sync configuration, which direction does data flow?

   • AData does not flow; field sync only validates that fields match
   • BBidirectionally, with changes in either system syncing to the other
   • CFrom Salesforce to Account Engagement only
   • DFrom Account Engagement to Salesforce only
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3. 23expert · hard

   A company has field syncing enabled for a custom field that stores a prospect's 'Opt-Out' status. The status is updated by a customer service rep in Salesforce. The admin wants to ensure that the opt-out status is immediately reflected in Account Engagement to prevent emails from being sent. What should the admin do?

   • ARely on the regular sync interval, which is frequent enough to prevent most emails from being sent.
   • BUse a Salesforce workflow to update the opt-out status in Account Engagement in real time.
   • CDisable field syncing for the opt-out field to avoid conflicts.
   • DAccept that there is a slight delay and ensure that the opt-out is also managed in Account Engagement.
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