
SalesforceCertified Marketing Cloud Account Engagement Consultant
Domain 4Objective 1
Given a Scenario, Recommend the Best Automation Tool(s): Automation Rule, Segmentation Rule, Dynamic List, Completion Action. MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-CONSULTANT Practice Questions (Page 1)
Part of the AUTOMATING BUSINESS PROCESSES domain, which accounts for 12% of the MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-CONSULTANT exam.
23questions here
5free pages
7concepts
12%of the exam
Questions 1–5
- 1
Which tool would you use to create a list of all prospects with a 'Job Title' of 'Marketing Manager'?
Select an answer first - 2
What is the main difference between a segmentation rule and a dynamic list?
Select an answer first - 3
A marketing team maintains a list of 'Newsletter Subscribers'. They want this list to always reflect prospects who have the 'Email Opt-In' field set to true, and they want the list to update automatically as prospects change their opt-in status. Which tool should be used to create this list?
Select an answer first - 4
A company has a Pardot program that sends a series of emails. When a prospect clicks a link in the third email, a completion action adds them to a 'Sales Ready' list. The sales team wants to also update the prospect's 'Lead Status' to 'Qualified' at the same time. However, the company has a nightly automation rule that sets 'Lead Status' to 'Qualified' for all prospects in the 'Sales Ready' list. The administrator wants to ensure the status is updated as soon as the prospect clicks the link, not waiting for the nightly run. What should the administrator do?
Select an answer first - 5
Which tool is best suited for performing a field update on a record, and which is best for adding a record to a list immediately after a form submission?
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