Communicate Analytical Results SNOWPRO-ADVANCED-DATA-ANALYST Practice Questions (Page 4)

Questions 16–18

1. 16application · medium

   A data analyst is preparing a presentation for the board of directors to explain why customer churn has increased over the last two quarters. The analyst has identified three contributing factors: a price increase, a competitor's new product launch, and a decline in customer support quality. What is the most effective way to structure the presentation?

   • ADiscuss the competitor's product launch in detail first, as it is the most interesting factor, and then briefly mention the other two factors.
   • BPresent all the raw data tables first, followed by a list of the three factors, and then the conclusion about churn increase.
   • CPresent the three factors in random order without a clear introduction or summary, letting the board draw their own conclusions.
   • DStart with the conclusion that churn increased, present each contributing factor in a logical sequence, and end with recommended actions to address them.
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2. 17application · medium

   A data analyst is presenting findings on customer satisfaction survey results. The audience includes both the Customer Service VP and the Product Development team. The VP is concerned with overall satisfaction scores and trends, while the Product team needs to know which specific product features are driving dissatisfaction. What should the analyst do to effectively communicate to both?

   • ACreate a single dashboard with a high-level satisfaction trend line at the top and a detailed breakdown of feature-specific ratings below, and walk through both parts in the presentation.
   • BFocus the entire presentation on the feature-specific breakdown, as it provides more actionable detail.
   • CPresent only the overall satisfaction trend, as it is the most important metric for the company.
   • DSend a detailed report to the Product team and only present the high-level trend to the VP in the meeting.
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3. 18foundation · easy

   What is the primary purpose of using a narrative structure in data presentations?

   • ATo guide the audience through the findings in a logical and engaging way.
   • BTo make the presentation longer and more detailed.
   • CTo showcase the analyst's technical skills.
   • DTo include as many visualizations as possible.
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